Bulk Deal: Honasa Consumer, Bajaj Finance and 3 other stocks in which promoters bought stake

Synopsis: Promoters increased their stakes through bulk deals on 29 December 2025 in Bajaj Finance, Shoppers Stop, Honasa Consumer, BirlaNu, and Ultramarine & Pigments, reflecting confidence in these companies. Promoter activity often gives important signals to investors about a company’s future prospects. On 29 December 2025, several promoters increased their holdings in their respective companies […] The post Bulk Deal: Honasa Consumer, Bajaj Finance and 3 other stocks in which promoters bought stake appeared first on Trade Brains.

Dec 31, 2025 - 00:30
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Bulk Deal: Honasa Consumer, Bajaj Finance and 3 other stocks in which promoters bought stake

Synopsis: Promoters increased their stakes through bulk deals on 29 December 2025 in Bajaj Finance, Shoppers Stop, Honasa Consumer, BirlaNu, and Ultramarine & Pigments, reflecting confidence in these companies.

Promoter activity often gives important signals to investors about a company’s future prospects. On 29 December 2025, several promoters increased their holdings in their respective companies through bulk deals and market acquisitions. These transactions indicate confidence by promoters in their businesses and are closely watched by market participants.

Here are a few stocks in which promoters bought stakes on 29th December 2025 through a bulk deal

Bajaj Finance Limited

With a market capitalization of Rs. 6,17,270.47 crore, the shares of Bajaj Finance Limited were currently trading at Rs. 992 per equity share, down nearly 0.56 percent from its previous day’s close price of Rs. 997.60. 

On December 29, 2025, Siddhantnayan Bajaj, a member of the Promoter Group, acquired 9.02 lakh shares (0.01 percent) at an average price of about Rs. 997.3 per share. Following this transaction, his total shareholding increased to 15.53 lakh shares, representing around 0.02 percent stake. The transaction value stood at approximately Rs. 89.96 crore.

On the same day, Sanjali Bajaj, also belonging to the Promoter Group, acquired 9.03 lakh shares (0.01 percent) at an average price of nearly Rs. 997 per share. Post-acquisition, her holding rose to 15.54 lakh shares, equivalent to about 0.02 percent stake, with the total transaction valued at around Rs. 89.98 crore.

Bajaj Finance Limited is engaged in providing consumer loans, SME financing, commercial lending, rural credit, deposits, and wealth management across urban and rural India. With over 69 million customers and more than 33,000 distribution points, it offers digital loans and credit cards through its vast network.

Shoppers Stop Limited

With a market capitalization of Rs. 4,189.77 crore, the shares of Shoppers Stop Limited were currently trading at Rs. 380.50 per equity share, down nearly 1.22 percent from its previous day’s close price of Rs. 385.20. 

On December 29, 2025, Capstan Trading LLP, part of the Promoter Group of Shoppers Stop Limited, acquired 25,871 shares (0.02 percent) at an average price of Rs. 419.8 per share. Following the transaction, its total shareholding increased to 90.34 lakh shares, representing about 8.20 percent stake in the company. The total value of the transaction was approximately Rs. 1.09 crore.

Shoppers Stop Limited is engaged in operating department stores selling apparel, beauty products, footwear, accessories, home furnishings, and private labels via more than 100 physical stores and online platforms. It pioneered India’s first loyalty program, focusing on premium omnichannel retail experiences.

Honasa Consumer Limited

With a market capitalization of Rs. 9,533.33 crore, the shares of Honasa Consumer Limited were currently trading at Rs. 298.60 per equity share, rising nearly 7.90 percent from its previous day’s close price of Rs. 276.75. 

Promoter Varun Alagh has increased his stake in Honasa Consumer Limited by purchasing an additional 18.52 lakh shares, representing a 0.57 percent stake, at an average price of Rs. 270 per share. The transaction, valued at nearly Rs. 50 crore was executed through a bulk deal with Fireside Ventures Investment Fund I.

Prior to this transaction, Fireside Ventures Investment Fund I held 62.91 lakh shares, equivalent to a 1.93 percent stake in Honasa Consumer Limited as of September 2025. Similarly, Varun Alagh held a total of 10.37 crore shares, representing a 31.88 percent stake. Following the transaction, Varun Alagh’s ownership in the company increased to approximately 32.45 percent.

Honasa Consumer Limited is engaged in manufacturing and selling natural, toxin-free personal care products under brands like Mamaearth, The Derma Co., Aqualogica, and Ayauga, covering skincare, haircare, and baby care. It uses a digital-first, multi-channel model with a strong e-commerce presence.

BirlaNu Limited

With a market capitalization of Rs. 1,219.06 crore, the shares of BirlaNu Limited were currently trading at Rs. 1,616.60 per equity share, down nearly 5.05 percent from its previous day’s close price of Rs. 1,702.55. 

Promoter Birla Chandrakant has significantly increased his stake in BirlaNu by acquiring 29.28 lakh shares, representing a 38.83 percent stake, at an average price of Rs. 1,517.5 per share. The transaction is valued at around Rs. 444.35 crore

The transaction was executed through bulk deals with Shekhavati Investments and Traders, Gwalior Finance Corporation, Central India Industries, Ashok Investment Corporation, and Amer Investments Delhi, all belonging to the promoter group. 

Additionally, Birla Chandrakant purchased 79,666 shares at an average price of Rs. 1,569.36 per share, amounting to about Rs. 12.5 crore. Meanwhile, Hitaishi Investments sold 67,066 shares at an average price of Rs. 1,575.64 per share, for a total consideration of approximately Rs. 10.56 crore, reflecting continued stake reshuffling among key shareholders.

Prior to this transaction, Birla Chandrakant held 51,376 shares, equivalent to a 0.68 percent stake in the company as of September 2025. Following the transaction, the promoter Birla Chandrakant’s holding increased to 30,59,212 equity shares, which is a 40.57 percent stake in the company.

BirlaNu Limited (formerly HIL) is engaged in producing sustainable building materials like pipes, construction chemicals, putty, roofs, walls, floors, and polymer solutions under brands such as Charminar and BirlaNuLeakproof. 

Ultramarine & Pigments Limited

With a market capitalization of Rs. 1,223.63 crore, the shares of BirlaNu Limited were currently trading at Rs. 419.05 per equity share, down nearly 0.70 percent from its previous day’s close price of Rs. 422. 

On December 29, 2025, Pravin Rangachari, a member of the Promoter Group of Ultramarine & Pigments Limited, acquired 4,300 shares (0.01 percent) at an average price of Rs. 422.5 per share. Following this acquisition, his total shareholding increased to 1,84,330 shares, representing about 0.63 percent stake in the company. The transaction value was approximately Rs. 18.17 lakh.

Ultramarine & Pigments Limited is engaged in manufacturing inorganic pigments, surfactants for detergents and cosmetics, plus sulphonation products, with wind energy operations. It exports high-quality colours and eco-friendly solutions from its 60-year-old base in Mumbai.

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The post Bulk Deal: Honasa Consumer, Bajaj Finance and 3 other stocks in which promoters bought stake appeared first on Trade Brains.

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