Flipkart extends lead in Indian e-commerce, Myntra widens lead in fashion, says BofA
The brokerage, citing Sensor Tower daily active user (DAU) data and industry checks, said Flipkart remained the leading e-commerce platform by user engagement as of June 2026, while Myntra continued to pull ahead of rivals in fashion.
The brokerage, citing Sensor Tower daily active user (DAU) data and industry checks, said Flipkart remained the leading e-commerce platform by user engagement as of June 2026, while Myntra continued to pull ahead of rivals in fashion.
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